Where do your leads come from? And could you convert more with a real estate lead management system? Your prospects come from a variety of sources: referrals, ad calls, expireds, door knocking…and from online lead generation websites. You’ve heard us say before that online leads shouldn’t be your top priority—but that doesn’t mean they have to be [...]
In an industry like real estate, where relationships are essential to success, you can’t rely on mass marketing strategies alone. Sure, that big monthly email campaign to your entire sphere of influence (SOI) is important for staying in touch…but you also need to connect with each individual on a more personal level. You need a [...]
Have you ever found yourself wishing you were more successful? I wish I had as many listings as Jan. I wish I had a huge team like John. I wish I had a nice car like Jamie… In business, wishes don’t come true. Well-executed plans do. You CAN get better if you’re deliberate about it. Develop a [...]
