The real estate market is an ever-changing landscape. With the recent downturn, real estate agents and brokers need to be creative and switch up their strategies if they want to stay competitive. One way to do this is to take advantage of customer relationship management (CRM) and automation tools that can help agents streamline their [...]
“Perfect is the enemy of good.” That expression makes my anxiety spike. A little voice in my head protests, How could “perfect” be a bad thing? And why would you want to be “good” when you could be “perfect” instead? Well, that little voice is the misguided perfectionist inside me, struggling to be heard against [...]
You know the success of your real estate business depends on prioritizing income-generating tasks. That’s what all of the top real estate coaches tell you. So you pull up your calendar and start time-blocking. Two hours for time-sensitive contract work, three hours for prospecting calls, one hour for returning calls to clients and prospects. Three [...]
“You sent me an email? Huh. I never got it.” It’s a huge bummer when an email to a client ends up in the spam folder. It makes you wonder how many of your other emails, to other clients, are getting marked as spam. And it really makes you wonder if your mass email marketing [...]
